Website Winhomeinspection
About Winhomeinspection
Winhomeinspection is a growing, entrepreneurial company focused on providing exceptional services in the home inspection industry.
Job Summary
We’re hiring a Digital Marketing Specialist focused on demand generation to build and optimize campaigns that drive growth. You’ll be hands-on in creating email campaigns, landing pages, and digital content aimed at attracting and converting new franchisees and clients.
Key Responsibilities
- Design, build, and optimize email marketing campaigns that engage and convert.
- Develop landing pages and web content that resonate with prospects and drive leads.
- Continuously refine campaigns through A/B testing, analytics, and conversion tracking.
- Partner with internal specialists in SEO, paid media, and design to create integrated campaigns that perform.
- Apply best practices in copywriting, digital engagement, and conversion optimization to maximize results.
- Stay on top of digital marketing trends and competitor strategies, bringing new ideas forward.
- Report on campaign performance with clear recommendations for improvement.
Requirements
- 3–6 years of hands-on experience in digital marketing, with a focus on email campaigns, landing pages, and conversion-driven content.
- Demonstrated ability to own projects from start to finish – strategy, execution, testing, optimization.
- Strong skills in marketing automation tools (HubSpot, Mailchimp, or similar).
- Experience with website CMS tools (WordPress, Webflow, or similar).
- Familiarity with analytics and reporting tools (Google Analytics, HubSpot, etc.).
- Exceptional writing and editing skills — persuasive, clear, and engaging.
- Competitive, proactive, and wired to show measurable results.
- Bonus: experience marketing in a franchise or B2B services environment.
Benefits & Perks
- Competitive pay
- Health/dental/vision insurance
- 401(k) with match
- Generous PTO and holidays
- Paid parental leave
- Ongoing professional development
To apply for this job please visit job-boards.greenhouse.io.