Jobgether
About Jobgether
Jobgether is a platform that connects job seekers with remote job opportunities.
Job Summary
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Manager, Industry Marketing – REMOTE. In this role, you will lead and implement effective marketing strategies specifically tailored for the Banking and Financial Services vertical. Your expertise will play a crucial part in how the company presents itself within this competitive landscape, enhancing brand storytelling and sales initiatives.
Key Responsibilities
- Own the vertical strategy and execute the go-to-market plan for Banking & Financial Services.
- Develop and articulate a compelling POV on identity, fraud, and risk prevention.
- Create impactful content for the BFSI audience, including customer stories and thought leadership pieces.
- Raise the company’s profile at industry events and identify collaboration opportunities.
- Design effective campaigns and enablement materials that accelerate sales pipeline.
- Align product messaging and launches with challenges faced by enterprise financial institutions.
- Monitor market trends to refine positioning and maintain competitive advantage.
- Establish best practices for industry marketing efforts.
Requirements
- 6–10 years of B2B marketing experience, with at least 3 years in financial services or fintech.
- Deep understanding of enterprise buyer personas and risk compliance priorities.
- Proven track record in leading vertical marketing strategies that drive pipeline growth.
- Exceptional writing and storytelling capabilities, with tailored messaging skills.
- Ability to engage with senior stakeholders at industry events confidently.
- Strong program management skills in a dynamic, high-growth environment.
- Established connections within the BFSI ecosystem, familiarity with industry associations and media.
- Proficiency with macOS and remote collaboration tools such as Slack and Zoom.
Benefits
- Fully remote working environment.
- Competitive salary range based on experience and location.
- Opportunities for professional development and industry networking.
- Flexible working hours to promote work-life balance.
- Inclusive workplace culture that values diversity and collaboration.
- Access to advanced tools and resources for remote work effectiveness.
- Creative freedom to develop and implement unique marketing strategies.
- Engagement in a mission-driven organization focused on innovation.
To apply for this job please visit jobs.lever.co.