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Sr. Marketing Web Strategy Lead (Remote)

Jobgether

About Jobgether

Jobgether is a platform that connects job seekers with opportunities in a fast-paced digital landscape.

Job Summary

We are currently looking for a Senior Marketing Web Strategy Manager – REMOTE. In this role, you will be responsible for driving our web presence strategy across various platforms to meet the objectives of the organization.

Key Responsibilities

  • Drive the evolution of web strategy to meet company reputation and enablement goals.
  • Improve the effectiveness of the website to increase visitor engagement and customer acquisition.
  • Partner with brand and design teams to create a holistic visual experience.
  • Refine overall user experience through high-impact experiments and updates.
  • Collaborate with the Marketing team on messaging and website content strategy.
  • Establish core web KPIs and reporting cadence for data-driven optimizations.
  • Own landing page conversion optimization strategy for improved acquisition.
  • Design and implement AI solutions to enhance website experience for conversions.
  • Develop and direct SEO and GEO strategies to enhance visibility and traffic.
  • Leverage analytics for continuous improvements across websites.

Requirements

  • 5-7+ years of experience managing B2B websites.
  • Proven experience leading in-house and offshore web developers.
  • Solid track record of exceeding goals in fast-paced global environments.
  • Deep understanding of web design trends and industry best practices.
  • Expertise in UI design and web production techniques.
  • Advanced knowledge of WordPress, Google Analytics, and project management tools.
  • Basic knowledge of web technologies including HTML, CSS, JavaScript.
  • Experience with SEO and GEO to optimize search results.
  • Excellent communication skills for articulating ideas and design rationales.
  • Ability to manage multiple projects in a fast-paced environment.

Benefits

  • Competitive salary and variable compensation plans.
  • Equity options and flexible health and wellness benefits.
  • Generous PTO, Annual Company Holidays, Health Days, and Summer Fridays.
  • Access to LinkedIn Learning and mentorship programs.
  • Paid volunteer hours and company-wide charitable activities.
  • Supportive and inclusive company culture with Employee Resource Groups.

To apply for this job please visit jobs.lever.co.